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The Effects of Social Media Advertising in China: Theory, Practices and Implications

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Product details

Management number 201818453 Release Date 2025/10/08 List Price $82.23 Model Number 201818453
Category

Format: Hardback
Length: 134 pages
Publication date: 30 September 2022
Publisher: Taylor & Francis Ltd

The book aims to evaluate social media users' attitude towards social media advertising in mainland China.

Weight: 430g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032315409


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